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Your Brand Identity
Your Brand Identity
Logo & Brand Identity Design Questionnaire
If you are human, leave this field blank.
Type your Company Name exactly as you wish it to be used in your logo.
What is your budget for your new logo/brand identity project?
Please provide a tagline or a slogan if you have one.
If you have a slogan or tagline, do you want to incorporate your tagline or slogan with the logo?
Please provide your motto or mission statement.
Is there a particular font that you want for the slogan?
Please describe your company. What types of products/services do you/will you provide?
When you think of your business, what words come to mind (be as creative and descriptive as possible)?
When you think of your business do any images pop into your head, and if so what are they?
Describe your direct competition; provide addresses to their websites if available.
What is your target market (gender, age, geography)?
Are there logos and/or graphics that you really admire? Please paste in the URLs to them. Please provide an explanation as to why they appeal to you (These do not have to be businesses that are similar to yours).
Are there logos and/or graphics that you dislike?
Do you want your logo to include text only, text and graphic icon, or graphic icon only?
Text and Icon
If this is a redesign, what elements from your old brand identity do you like or dislike?
Do you have any particular point of emphasis you want to see in the design? If so, what are they?
Do you have any sketches, samples, etc. that you wish to email to us for review?
Do you have a color scheme in mind for your logo? If not, have you thought about colors and color schemes?
Are there any colors that you absolutely dislike? Please state.
What do you want your brand image to communicate about your company or products?
What are your desired marketing and business goals upon completion of your branding?
When would you like your branding project to start?
What is the desired time frame for development of your branding?
What is your expected date for completion?